topSkip to main content

Menu, Secondary

Menu Trigger

Menu

Winfield Boerckel

Senior Vice President for Communications

Win provides strategic communications leadership and management of the association’s priorities. He directs and oversees AAU’s public affairs/communications strategy including promotion campaigns, owned digital properties and social media, newsletter outreach, editorial, and media relations activities. He oversees the Public Affairs Network (PAN) constituent group of university communications & marketing leaders.

Before coming to AAU, Win was chief communicator in the role of Vice President for External Relations for the public policy research institute RAND where he oversaw media relations, congressional relations, digital communications and content creation, commentary creation and pitching, social media, video production, graphic design, and publishing. Prior to that he served as RAND’s Director of Congressional Relations.

Win served as a policy staffer on Capitol Hill for almost two decades in both House and Senate offices, including members of congress from New York, Wisconsin, and California, having served as chief of staff and policy director to two House members.